Aspects of anthropomorphism in food advertising

Junk Food Consumption among High School Students in Iran: The Role of Food Advertising

Introduction: Adolescence is one of the most important periods of human development. Nutrition plays an important role in health and prevention of disease during this period. Food advertising influences food purchase and food consumption among children and adolescents. Most of these advertisements are about the foods high in fat, salt and sugar. High exposure to these kinds of a...

Food Advertising Directed at Children

Advertising and Consumerism in the Food Industry

The eating habits of society as a whole have drastically changed over the last few decades. The influx of technology, advertising, images in the media and changes within modern cultural and family values play a big role in the psychological evolution of consumers in the food service industry. My goal is to discover how the images in advertisements and media influence our desire to purchase food...

The Effects of Banning Junk Food Advertising

We develop a structural model to analyze the effect of banning advertising on market equilibria and welfare in junk food markets. We consider the impact on demand and prices, and we show how to quantify welfare effects when advertising might lead consumers to take decisions that are inconsistent with their underlying preferences. We use transaction level data on the potato chips market and find...

Anthropomorphism Revisited

The MIT scientist Donald Griffin, widely-recognized for his experimental confirmation that bats use echo location in tracking insects and avoiding obstacles in the dark (Griffin, 1958/1974), later wrote widely defending the view that other animals are consciously aware and intelligent, like humans (Griffin, 1976, 2001). Based on the assumption that an example of possible human-like cleverness i...